Soraya Collection
Soraya
Kifat is a verified stockist for Soraya, the Lahore-based luxury womenswear label known for its Oriana Luxury Formals line and seasonal festive collections. Every piece is sourced directly from verified channels. No replica risk. Your exact item is filmed in its original sealed packaging and the verification video is sent to you before dispatch. For our UK and USA clients, all duties are pre-paid—you pay the checkout price and nothing more.
See Your Dress Before It Ships
We film your specific Soraya order, sealed with tags on, and send you the verification video before dispatch.
Free Bespoke & Modesty Tailoring
Stitched to your measurements with free options for full opaque linings and closed backs. Custom orders are final sale.
Express Delivery Available
Get your order fast with Express Shipping: 2–3 working days for the UK and 3–4 working days for the USA.
Real People, Real Support
A real support team handles every order. Not an automated inbox. Get actual sizing advice from experts who know the brand.
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About the Brand
Soraya Pakistan,
Stocked and Shipped from the UK
Soraya is a Lahore-based luxury womenswear label that has built a following among South Asian women in the UK and USA who want Pakistani fashion without the friction of ordering directly from Pakistan. The brand's collections, including the Oriana Luxury Formals line and its seasonal pret and festive ranges, sit at the quieter, more precise end of the market. Where labels like Baroque lead with surface embellishment, Soraya works through fabric weight, cut and construction. The embroidery on a Soraya formal piece is deliberate and placed, not decorative for its own sake.
Kifat stocks Soraya for exactly this customer: UK-based, clear about what they want, and unwilling to absorb the customs charges, long wait times and replica risk that come with ordering unverified from overseas. Every piece on this page is genuine, sourced directly, and dispatched from the UK with original Soraya tags and branded packaging intact.
New In 2026
Latest Soraya 2026 Arrivals
Soraya releases pret, formals and festive collections seasonally. Every piece stocked by Kifat is sourced directly from Pakistan, verified genuine, and dispatched from the UK with original packaging intact.
Authenticity
How to Identify Original Soraya
& Our Supplier Guarantee
How to Spot a Genuine Soraya Piece
- Original Soraya inner label — every genuine piece carries a brand label stitched inside with the correct logo, collection name and label quality consistent with Lahore production standards
- Collection-specific swing tag — authentic pieces include a printed swing tag showing the collection name, fabric composition and care instructions. Oriana Formals pieces carry Oriana-specific tags.
- Branded packaging from Lahore — genuine Soraya arrives in collection-specific branded packaging. Generic polybags or unmarked tissue paper are a reliable sign of a non-original piece.
- Embroidery precision — genuine Soraya embroidery is tight, consistent and finished cleanly on the reverse. Replicas show loose thread, uneven stitch density and incorrect colour matching.
- Fabric hand and weight — authentic Soraya uses fabrics selected for drape and hand feel. Replica sellers reduce cost at the fabric stage first, which you can identify before you even look at the stitching.
Kifat's Supplier & Authenticity Guarantee
- Direct sourcing from Pakistan — every Soraya piece is purchased through verified Pakistani supplier channels with full purchase documentation held on file at Kifat
- Order video before every dispatch — we film your specific piece in its original sealed Soraya packaging with swing tags visible and send the video to you before it leaves our hands
- Original tags and packaging intact — every piece leaves Kifat with its original Soraya swing tag, inner label and collection-specific packaging unaltered
- Pakistan supplier invoices on file — we hold invoices for every Soraya item and can provide them to payment processors or customers on request
- Zero tolerance for replicas — Soraya replicas circulate on unnamed reseller sites. We do not stock, sell or knowingly dispatch any non-genuine Soraya product under any circumstances
Why Choose Us
Why Buy Soraya Through Kifat
Ordering Soraya from Pakistan directly means navigating international shipping, customs charges on arrival and no easy route to a return if something is wrong. Kifat removes all of that. Here is what you get when you order through us.
Verified Genuine, Filmed For You
We source genuine Soraya only. Every piece ships with original tags, sealed packaging, and a personal verification video sent to you before your item ships so you can see exactly what is coming.
✗ Ordering from Pakistan: replica risk, no filmed proof, no recourse if wrong item arrivesBespoke Modesty Tailoring & Zero Customs
Free expert custom stitching with options for full opaque linings and closed backs (custom stitched orders are final sale). For the UK and USA, all customs and duties are pre-paid by us. The checkout price is the final price.
✗ Ordering from Pakistan: sheer runway cuts, fit gambles, hidden customs charges on delivery12-Day Returns. 24hr Issue Protection.
Report damaged or incorrect items within 24 hours of delivery. Eligible unworn Soraya items with original tags intact can be returned within 12 days. Real support from a team that actually knows the brand.
✗ Ordering from Pakistan: no practical return route, expensive international return postage, no protectionTransparent Policies
Delivery & Returns
Delivery Policy
Returns Policy
Common Questions